In the API Cloud, we single out two types of OCR, full-page OCR and field-level OCR. They have different pricing, but there are also fundamental differences between the two. Each approach serves its own purpose. Unfortunately, not all developers who are new to OCR are aware of these differences, and often have to learn by trial and error. Even some big players in the Data Capture industry still adhere to full-page OCR only, ignoring field-level OCR. Their applications were developed many years ago and it would cost them a pretty penny to rework the entire architecture and the user interface and to re-educate their partners. However, the price they pay for their unwillingness to change is lower quality of OCR.